CNH Industrial has announced it has finalised its acquisition of global satellite-navigation technology firm, Hemisphere GNSS, with a total consideration of $US175m ($A276m).
The multinational says the deal will allow it to “solidify its in-house precision, automation and autonomy technology, enabling it to continue breaking new ground for the agriculture and construction industries in Australia and New Zealand”.
CNH says the move will also allow it to deliver cutting-edge tech for fleets, to accelerate its strategic plan to become a leader in automation technology, and to “extend and enhance automation and autonomy across a broad range of agriculture and construction applications”.
“Bringing Hemisphere’s talent and resources into CNH reflects the energy and momentum of our investments in tech innovation,” said Marc Kermisch, Chief Digital & Information Officer at CNH.
“From 2024 onwards, we will bring notable value to customers through significant advancements in our journey from automating certain tasks to fully autonomous operation.”
According to Melody Labinsky, Product Manager, Precision Land Management (PLM), New Holland Australia and New Zealand, demand for high-tech tools in agriculture is ramping up.
“Farmers in Australia are beginning to realise the significant benefits of autonomous technology, not just for productivity and profitability but also for their soil health and long-term sustainability,” she said.
“We’re focused on meeting the needs of our customers and producing intuitive technology that can be implemented across all operations in a matter of days.”
Bruce Healy, General Manager of New Holland Australia & New Zealand, says that the Australian market can expect to see emerging technologies introduced to the line-up in more ways over time, alongside New Holland’s existing range.
“CNH Industrial’s partnerships with leading technology providers such as Hemisphere GNSS continues New Holland’s focus on investing in technology and towards our goal as a brand for more innovative and sustainable farming and construction in Australia and New Zealand,” Mr Healy said.
“We are looking forward to driving technological advancements for agriculture and construction operations across the region, and transforming efficiencies and outcomes for Australian farmers and construction professionals.”