Purcher brings Case Construction Equipment to Geraldton

Purcher International, part of the McIntosh Group, has announced a partnership with CASE Construction Equipment to bring its full range of machines to Geraldton, Western Australia.

This marks a significant milestone for Purcher International as it expands its portfolio to support construction customers in the region.

General Manager for McIntosh & Son northern branches and Purcher International, Anthony Ryan, said the full CASE range would be available through the dealership, including:

“CASE is renowned for its durability, reliability and performance and our customers can now access a comprehensive range tailored to meet their diverse construction needs, knowing they have local support and parts in the Geraldton branch,” Ryan said.

As part of the collaboration, Purcher International has welcomed Melanie Seinor to its team to support the new range. Seinor joins the sales department with a focus on construction and transport equipment.

With her extensive experience and expertise in the industry, Seinor said she was eager to be a part of the McIntosh Group and was ready to hit the ground running.

“CASE has recently announced two new products, the D-Series mini excavator range and the all-new Minotaur compact dozer loader – the first of its kind in the industry,” she said.

“The CASE Minotaur DL550 is part dozer and part loader, so you can rip, doze and load all in one compact machine.”

Anthony Ryan said the expansion of the Purcher team and the dealership’s offerings reflected its strong commitment to the region.

“The CASE partnership enables us to offer our customers access to industry-leading equipment,” he said.

“Melanie’s knowledge and passion for the industry will undoubtedly enhance our ability to deliver unparalleled service and support to the area.”